TV advertising data fused with audience data to provide real-time insights and intelligence.
Real-time ad tracking and intelligence
Category and competitor-level understanding
Visualization and intelligence of SOV and planning metrics
Digital-like metrics, insights and accountability
Category, brand and product advertising reporting
Real-time TV impression-level exposure and consumer behaviour measurement, that closes the loop on TV advertising outcomes.
Holistic tracking of TV's contribution to short and long term business outcomes
In-campaign measurement of TV advertising performance
Understand the value of sponsorship and integration
Attribution and credit determination, assigning relevant search and social value back to TV
Extend your insights beyond commercial breaks to detect all branded content.
Includes product placement, lower frame supers, billboards, logo placements, sponsored segments and integrated TV commercials
Clip and track in-program content
Easily access sponsor activity related to specific programs
Download all sponsorship assets with the ability to filter by game, market or date